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ACM’s Interactions fires an opening volley at personas

The first 2008 issue of Interactions is up with articles from Ambidextrous contributors like Don Norman, Steve Portigal, Terry Winograd, and Eli Blevis.

Steve Portigal writes Persona Non Grata (teaser only), in which he claims that the very essentializing and distancing that happens when messy, complex people are mapped to design-tool-as-cartoon-character works against the interests of design. You can ask for the full pdf over at Portigal Consulting.

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